Workplace trends 24: GenAI will take control of your office also

Nov
2023

Steen Uno

Generative AI that generates new content based on existing data will definitely play increasingly more important and visible roles in your office and workplace in the upcoming year - according to all labour market 2024 trend predictions.

Nov
2023

Steen Uno

2024 will be the year when generative artificial intelligence will manifest itself and take focused strategic control in your workplace, office, and PC, too.

GenAI tops virtually all of the labour market's 2024 trend predictions and hit lists. Studies show that up to 85% of all companies in the new year will take steps to develop and implement their own AI tools and strategies.

Improved AI models, cloud services and open source will jointly make AI technology increasingly accessible and widely applicable.

While 2023 was the year of AI-generated images and text, AI video and audio will now go mainstream. 2024 will be the year when AI tools become sharper at imitating human speech and photos - where an explosion of video-generated content can become a pure user nightmare to identify.

Learning and safety

In the first months of 2023, just five per cent of companies used APIs and models with generative AI and applications with generative AI in their production environments. This figure is expected to increase to 80% by 2026.

With the spread of artificial intelligence in companies comes new needs for proactive data protection tools, which can prevent AI models from generating negative consequences.

2024 will be the year when generative artificial intelligence will manifest itself, taking
focused strategic control in your workplace, office, and PC Photos: iStock

Overall, 2024 will be the year when companies realize how their employees urgently need training and competence development to understand and manage to handle the dizzying possibilities of the AI revolution.

These measures shall support and increase the employees' experience, well-being and ability to develop their skills and contribute to maintaining their work functions and jobs.

Remote work 2.0

The waves of debate about employees' freedom to work remotely and from home are expected to reach higher clarity, definition and functionality in 2024.

Companies and employees will increasingly enter into constructive agreements about hybrid work options, schedules, and workflows - about how remote work 2.0 can, should and must be managed in the individual company.

In 2024, employees will contribute to formulating clear guidelines for hybrid work -
which tasks can be performed external and make reasonable flows of remote and
office work, up-to-date technologies and infrastructure.

Employees will contribute to formulating clear guidelines for hybrid work - which tasks can be handled externally, and make reasonable flows of remote and office work, up-to-date technology and infrastructure.

Employers will tighten the requirements for how working time in the office is used optimally for team collaboration, professional development and relationship building, and they will ensure a conducive framework for the shared company culture.

Coffee badgers

Speaking of hybrid work, the new trend of coffee badging has popped up around the global office corridors - a term addressed to hybrid workers who are asked to come in and be present at their office workplaces.

Coffee badgers dutifully come into the office, grab some cups of coffee and mingle a bit among their colleagues ... before, after an hour or two, they leave the establishment again and return home to work remotely.

Coffee badgers dutifully come into the office, grab some cups of coffee and mingle
a bit among their colleagues before ... after an hour or two, they´ll leave again and
return home to work remotely.

According to a current survey, as many as 58% of almost 2,000 surveyed hybrid workers admit that they themselves use the trend, while another 8% express interest, that they might as well test it.

Only a third (34%) of respondents emphasized that they prefer working in the office all day when they finally decide to spend time at their physical workplace.

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